SaaS startups have become the darling of Venture Capital investors, especially in the Consumer Research industry. Over the past decade, software has proverbially “eaten the world” and SaaS companies have scaled to become unicorn corporations in staggering amounts of time.
In this article, we are examining 3 VC funded SaaS startups in the Consumer Research industry.
Attest is a rapidly growing SaaS startup with offices in London and New York. It is funded by NEA, one of Silicon Valley's most successful venture capital companies with over 225 portfolio company IPOs since 1977, among other investors. Attest is a platform for consumer research that gives firms access to customer data that enables predictable and repeatable development. Businesses may communicate directly with >110 million people across >45 countries in only 90 seconds thanks to the Attest platform. Businesses may learn, measure, and expand ever-faster thanks to Attest in a variety of areas, including marketing, product, brand, innovation, rivalry, price, and more. Great businesses base every choice on data and customers. Anyone in any industry can do this constantly and on a worldwide scale thanks to Attest. Customers utilize Attest to solve their most challenging growth issues and close the most important knowledge gaps, informing important choices with daily new information.
Tetra Insights builds technology that maximizes the value of qualitative data. Their platform empowers leading organizations by putting insights directly from customers in front of decision-makers. Using their software, researchers generate insights faster and more effectively thanks to our automation and workflow tools. They handle the heavy lifting of transcribing, tagging, and annotating audiovisual recordings so researchers can focus on analysis. Raw qualitative data is transformed into a research library where users can intuitively browse and search across video & audio recordings, tags, annotations, and metadata. Empathy for users and customers helps companies build better products with sustainable success. We’re transforming decision-making by amplifying the reach of recorded customer interactions.
Typeform is a no-code SaaS platform with thoughtfully-designed tools that help companies grow their business by engaging with their audience. Offering people-friendly forms, quizzes, surveys, and asynchronous video solutions, Typeform turns digital interactions into human connection. Launched in 2012, Typeform drives more than 500 million digital interactions per year and integrates with hundreds of other business-critical tools like HubSpot, Calendly, and Slack, to name a few. Typeform is headquartered in Barcelona, Spain with an office in San Francisco, California, and has a globally-distributed workforce of over 450 people.