20 SaaS Startups in Tel Aviv

January 24, 2023

SaaS startups have become the darling of Venture Capital investors, especially in Tel Aviv. Over the past decade, software has proverbially “eaten the world” and SaaS companies have scaled to become unicorn corporations in staggering amounts of time.

In this article, we are examining 20 VC funded SaaS startups in Tel Aviv .

ActiveFence

The most popular tool stack for trust and safety teams globally is ActiveFence. Trust & Safety teams of all sizes can protect users from the full range of online risks, undesirable material, and malicious behavior by depending on ActiveFence's end-to-end solution. These risks include child safety, misinformation, fraud, hate speech, terrorism, nudity, and more. With the aid of cutting-edge AI and a group of top-tier subject-matter experts, ActiveFence makes certain that its clients are always one step ahead of bad actors in a constantly shifting environment. As a consequence, Trust & Safety professionals are able to be proactive and offer consumers the highest level of protection in more than 70 languages, across a wide range of abuse areas.

Company details:
Founders:
Alon Porat, Iftach Orr, Noam Schwartz
Founded:
2018
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
ActiveFence
Industries:
Computer, Cyber Security, SaaS, Software
Latest funding:
$100,000,000
Series B
27 July 2021
Total funding:
$100,000,000
Investors
Norwest Venture Partners, Highland Europe, CRV, Grove Ventures, Resolute Ventures

Adaptive Shield

A platform for managing security posture is created by Adaptive Shield to assist companies in managing their cloud services. With the help of its services, SaaS security is not only possible but also simpler than ever for enterprises to embrace best practices, security standards, and benchmarks thanks to a continuous, automated solution and built-in knowledge base.

Company details:
Founders:
Jony Shlomoff, Maor Bin
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Industries:
Information Technology, SaaS, Software
Latest funding:
$30,000,000
Series A
5 October 2021
Total funding:
$34,000,000
Investors
Insight Partners, Okta Ventures, Vertex Ventures Israel

AirEye

The only solution that offers complete defense against all types of airborne threats made against the organizational network is AirEye Dome. Wireless communications, including as WiFi, cellular, 5G, and Bluetooth, are used by digital airborne assaults to enter networks without authorization, take control of networks, or leak data. These are also typical APT attack entrance sites. The platform continuously monitors all wireless communications. The detection of any breach in corporate security results in automated attack blocking. Platform management and alert chasing are no longer required because findings are transmitted to the enterprise SIEM. Without requiring architectural modifications or cumbersome interfaces, AirEye Dome is a SaaS platform that effortlessly enhances your current network security architecture. The platform is used in a number of sectors, including banking, telecommunications, healthcare, manufacturing, retail, and aerospace.

Company details:
Founders:
Amichai Shulman, Ohad Plotnik, Roi Keren, Shlomo Touboul
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
AirEye
Industries:
Cyber Security, Information Technology, Network Security, SaaS
Latest funding:
$8,000,000
Series A
22 April 2021
Total funding:
$8,000,000
Investors
U.S. Venture Partners

AnyVision

Businesses all over the world utilize AAnyVision, a market leader in visual AI platforms, to give their customers and workers reliable, seamless physical security experiences. The company's solutions are designed to work with any camera, at any resolution, and have been demonstrated to perform with the best accuracy in real-time and realistic situations. AnyVision uses its state-of-the-art research and robust technological platform to create a safer, more logical, and more interconnected society.

Company details:
Founders:
Eylon Etshtein, Neil Robertson, Shlomo Benartzi
Founded:
2015
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
AnyVision
Industries:
Artificial Intelligence, Facial Recognition, Machine Learning, SaaS
Latest funding:
$235,000,000
Series C
7 July 2021
Total funding:
$352,000,000
Investors
Lightspeed Venture Partners, SoftBank Vision Fund, Qualcomm Ventures, Bosch, DFJ Growth

Bringg

With more than 800 clients worldwide, Bringg is the industry leader in delivery management platforms. In order to control costs and make delivery into a growth engine, we manage and integrate last mile delivery operations, giving customers access to vast delivery networks and enabling a variety of delivery and return models. Using internal drivers or external delivery providers, such as 3PL, parcel carriers, crowdsourced fleets, or independent gig drivers, enterprises can offer their customers any delivery option thanks to our open SaaS delivery management platform and robust delivery network of over 250 delivery providers. Market-leading companies including Raymour & Flanigan, H&M, Imperfect Foods, Burger King, Chick-fil-A, Wegmans, COOP, Asda, Goodyear, Autozone, and others are among the brands we service.

Company details:
Founders:
Lior Sion, Raanan Cohen
Founded:
2013
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Bringg
Industries:
Delivery, Enterprise Software, SaaS, Software
Latest funding:
$100,000,000
Series E
16 June 2021
Total funding:
$184,500,000
Investors
Insight Partners, Aleph, Salesforce Ventures, The Coca-Cola Company, GLP

Craft.io

Product managers now have a strong, natural approach to identify, describe, and plan their products thanks to Craft. We at Craft.io think that product management software should be developed to assist product managers in performing their duties more successfully and achieving their primary goals, which include gathering feedback and data, setting effective priorities, and ensuring that everyone is in agreement with their product decisions and roadmap. But Craft.io offers more than simply capabilities for planning, prioritizing, visualization, and roadmapping. Every element on the platform was carefully chosen to aid in your decision-making and enable you to accomplish your goals as well as those of your company. This is achieved by offering a structure and functionalities that cater to the specific requirements of high-performing PM teams.

Company details:
Founders:
Elad Simon, Nir Erlich, Roni Ben-Aharon, Ruvik Barkan
Founded:
2015
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Craft.io
Industries:
Enterprise Software, Information Technology, Product Management, SaaS, Software
Latest funding:
$8,000,000
Series A
18 November 2021
Total funding:
$10,000,000
Investors
Fosun RZ Capital, Meron Capital, Ron Zuckerman, Inimiti, JAL Ventures

EasySend

Banks and insurance businesses may use EasySend to swiftly transform paper forms and cumbersome PDFs into digital journeys. EasySend is a no-code platform for creating and improving digital customer journeys that is specifically designed to meet the special needs of international financial institutions and insurance providers. Any banking or insurance use case is supported by the EasySend platform with pre-built components, including end-to-end digital mortgage loans, policy renewals, claims, and user onboarding. EasySend's powerful analytics and optimization engine equips its users to fully understand complicated digital workflows, identify churn-causing issues, streamline procedures, and increase income. Its clever eForms seamlessly interact with any third-party service, including out-of-the-box integration with top CRMs like Salesforce and Microsoft Dynamics, as well as legacy and core banking systems. Since its founding in 2016, EasySend has served over forty enterprise customers, including top financial institutions and insurance companies in the US, Germany, DACH, UK, Japan, and Israel. The company's solution has been adopted by over 90% of the Israeli financial and insurance markets and is quickly growing on a global scale.

Company details:
Founders:
Eran Shirazi, Omer Shirazi, Tal Daskal
Founded:
2016
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
EasySend
Industries:
Customer Service, Document Management, Finance, Financial Services, FinTech, Insurance, InsurTech, Internet, SaaS, Software
Latest funding:
$50,500,000
Series B
16 November 2021
Total funding:
$71,500,000
Investors
Silicon Valley Bank, Vertex Ventures, Oak HC/FT, SAP.iO, F10

Eloops

Eloops allows managers to interact without having to put in extra effort. To engage employees and systematically align them with the company's culture, values, and objectives, they make use of pre-made content templates, virtual activities, and gamification technologies. Eloops, situated in Tel Aviv, Israel, was established in 2017.

Company details:
Founders:
Idan Shem Tov, Naor David Melamed, Sharon Dayag, Tal Groder
Founded:
2017
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Eloops
Industries:
B2B, Employment, Recruiting, SaaS, Software
Latest funding:
$2,000,000
Seed
23 August 2021
Total funding:
$2,000,000
Investors
Legziel Family, HIGH BIZ

FICX

Leading brands' digital transformation of their customer experiences is being reimagined by FICX. FICX helps contemporary businesses to quickly digitize and automate CX experiences and deploy them wherever they engage customers as a pioneer and industry leader in no-code CX app creation and automation. By reducing friction in sales and service, modern businesses are able to save expenses, increase sales conversion, and maintain pleased consumers. To learn more, go to www.ficx.com. Since its founding in 2012, CallVU has helped top international companies in the banking, insurance, and telecom industries increase the value of their digital assets while enhancing operational effectiveness. Israel, the UK, and the United States are all where CallVU has operations. The business was recognized by Gartner in 2016 as a "Cool Vendor in CRM and Customer Support" and by CIO Magazine in 2017 as one of the "20 Most Promising Digital Experience Solution Providers."

Company details:
Founders:
Doron Rotsztein, Ori Faran, Roee Halfon, Ziv Orr
Founded:
2012
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
FICX
Industries:
Call Center, Collaboration, Customer Service, Data Visualization, InsurTech, SaaS, Software
Latest funding:
$8,000,000
Series B
17 August 2021
Total funding:
$16,000,000
Investors
PRYTEK, Global Fintech Solutions, NICE Systems, NAventures, AmTrust Financial Services

Five Sigma

In order to provide quick and intelligent claims processing for the insurance sector, Five Sigma is a cloud-native, data-driven Claims Management Solution (CMS) with inbuilt AI/ML capabilities. By introducing automated workflows for claims processing and leveraging data modeling and AI to generate insightful suggestions, Five Sigma streamlines the claims management process while enhancing adjusters' decision-making and minimizing mistakes. Leading insurance firms utilize Five Sigma's CMS to modernize their claims processes, decrease claims leakage, increase compliance, and boost client satisfaction.

Company details:
Founders:
Dror Sholomon, Michael Krikheli, Oded Barak
Founded:
2017
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Five Sigma
Industries:
B2B, Insurance, InsurTech, Productivity Tools, SaaS
Latest funding:
$16,000,000
Series A
13 September 2021
Total funding:
$26,000,000
Investors
83North, iGlobe Partners, Aquiline Capital Partners, Xceedance, Legziel Family

Oxeye Security

Oxeye provides a cloud-native application security testing solution that is designed to overcome the challenges imposed by the complex nature of modern architectures. Oxeye disrupts traditional application security testing (AST) approaches by offering a contextual, effortless, and comprehensive solution to ensure no vulnerable code ever reaches production. Built for Dev and AppSec teams, Oxeye helps to shift-left security while accelerating development cycles, reducing friction, and eliminating risks. Leverage our advanced vulnerable-flow tracing technology to identify and resolve code vulnerabilities in your applications, services, APIs, and open-source libraries. Getting started with Oxeye is very simple, it only requires deploying one component into your cluster without changing any line of code.

Company details:
Founders:
Dean Agron, Ron Vider
Founded:
2021
Based in:
Tel Aviv, Tel Aviv, Israel
Industries:
Cyber Security, IT Management, SaaS, Software
Latest funding:
$5,300,000
Seed
2 November 2021
Total funding:
$5,300,000
Investors
MoreVC, Matias Ventures, StoneMill Ventures, i3 equity Partners

Peech

Peech is revolutionizing the content creation industry with the introduction of the first and only smart automatic video editing and management platform. Using AI and NLP technology, Peech gives content creators the independence to generate unlimited high-quality and engaging video content, while saving time and money. By calibrating Peech’s automatic machine to each company’s brand book, marketing goals, video content, and visual assets, content and marketing teams can seamlessly collaborate and create professional videos in seconds.

Company details:
Founders:
Danielle Dafni, Johnathan Amit-Kanarek
Founded:
2020
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Peech
Industries:
SaaS, Video
Latest funding:
$6,000,000
Seed
1 August 2022
Total funding:
$6,000,000
Investors
Cardumen Capital, Ariel Maislos, fresh.fund, Nuseir Yassin, Ibex Investors

Perimeter 81

Perimeter 81 provides secure access to local network, applications and cloud infrastructures with one unified platform. By transforming the outdated, hardware-based security appliances into a cloud-based SaaS solution, we are simplifying network security for the modern and distributed workforce.

Company details:
Founders:
Amit Bareket, Sagi Gidali
Founded:
2018
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Perimeter 81
Industries:
Cloud Security, Cyber Security, Network Security, SaaS
Latest funding:
$100,000,000
Series C
5 June 2022
Total funding:
$165,000,000
Investors
Insight Partners, Toba Capital, SonicWALL, ION Crossover Partners, B Capital Group

Plannie

Plannie's mission is to solve the pain for appointment-based businesses. Increase the revenue of appointment-based business using rule based automations and AI. Reducing no-shows, missed invoices and liquidity problems, by leveraging a PayFac technology.

Company details:
Founders:
Chen Bitran, Yoni Nezer
Founded:
2020
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Plannie
Industries:
Internet, SaaS
Latest funding:
$1,300,000
Seed
1 January 2022
Total funding:
$1,300,000
Investors
Moshe Lichtman, Aryeh Mergi, Adi Orzel

Propel

Propel is reimagining PR with the first Public Relations Management (PRM) software. Propel PRM consists of a global media database with over a million influencers and journalists, Gmail and Outlook integrations, journalist engagement scores, a CRM built specifically for PR, business outcomes attribution, and interactive dashboard reports - all in one. We make it all intelligent with AI. The result? Targeted Outreach, Stronger Relationships, Improved Results, Measurable ROI. Better PR. We were founded and are led by PR people, for PR people. We are easy-to-use, flexible and have amazing customer service. Finally, PR software that you will fall in love with.

Company details:
Founders:
David Cohen, Zach Cutler
Founded:
2017
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Propel
Industries:
Analytics, Data Center Automation, Productivity Tools, Public Relations, SaaS, Software
Latest funding:
$4,500,000
Seed
2 March 2022
Total funding:
$6,000,000
Investors
NFX, VSC Ventures, LogicBoost Labs, Nimrod May

Salto

The best option for configuring corporate applications is Salto. Salto is an Open Source and an Enterprise SaaS platform that reimagines multi-application configuration in the modern corporation by adapting and applying software development principles and best practices to the business operations sector. The NaCl ("Not Another Configuration Language") representation created by Salto's solution automatically extracts the configurations of many business systems, such as Salesforce, NetSuite, and HubSpot. All application configurations may be changed together using NaCl and Git, then either pushed back to the active business apps or to a staging environment for testing. Multiple business apps' configuration changes may be readily tested, recorded, and even undone with Salto. Rami Tamir, Benny Schnaider, and Gil Hoffer are seasoned Israeli businessmen who created Salto in 2019. Prior startups Pentacom (bought by Cisco), Qumranet (acquired by Red Hat), and Ravello Systems saw success before being purchased by these corporations (acquired by Oracle). It has offices in Tel Aviv and San Francisco and is supported by reputable investors including Bessmer Venture Partners, Lightspeed Venture Partners, and Salesforce Ventures.

Company details:
Founders:
Benny Schnaider, Gil Hoffer, Rami Tamir
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Salto
Industries:
Developer Platform, Information Technology, SaaS, Software
Latest funding:
$42,000,000
Series B
19 May 2021
Total funding:
$69,000,000
Investors
Accel, Lightspeed Venture Partners, Bessemer Venture Partners, Salesforce Ventures, Cerca Partners

Suridata

Suridata provides an extended SaaS Security Posture Management (SSPM) solution that enables organizations to secure their SaaS applications including Slack, GitHub, Salesforce and dozens of others. Companies rely upon Suridata to manage the security of their SaaS applications from a single console, and remediate misconfigurations and third-party risks.

Company details:
Founders:
Eyal Tirkel, Haviv Ohayon, Lee Kappon
Founded:
2020
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Suridata
Industries:
B2B, Cyber Security, Information Technology, SaaS, Software
Latest funding:
$9,000,000
Seed
31 March 2022
Total funding:
$11,500,000
Investors
Endurance Investment, New Era Capital Partners

Swimm

Even the most agile teams are susceptible to silos, which can cause unnecessary delays on crucial initiatives. Teams lose coordination while they are chasing information. On the other hand, project switching, obsolete papers, or onboarding should never delay a project. With the use of smart documents and ongoing documentation, Swimm is a SaaS startup designed to speed up and simplify the development process. Swimm is a tool that teams use to build targeted, interesting lessons that facilitate knowledge sharing inside the codebase. Swimm's exclusive auto-sync technology ensures that lessons always reflect the most recent code, even when it changes.

Company details:
Founders:
Gilad Navot, Omer Rosenbaum, Oren Toledano, Tom Ahi Dror
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Swimm
Industries:
Developer Tools, Information Technology, Knowledge Management, Productivity Tools, SaaS, Software
Latest funding:
$27,600,000
Series A
8 November 2021
Total funding:
$33,300,000
Investors
Insight Partners, Dawn Capital, TAU Ventures, Pitango VC, Axon Ventures

Tuvis

Tuvis (formerly Whatslly) is the first comprehensive platform connecting individual and business WhatsApp with Salesforce, enabling the messaging service to play a critical role in engaging customers. It leverages AI-based routing technology to enable customers to start 1:1 WhatsApp chats with real agents based on their interests, language and history. For agents, it provides an Agent UI that shows the contact's​ data and enables them to instantly create new leads and copy chats into Salesforce directly from WhatsApp. Provided as a SaaS solution with zero-touch onboarding and operating processes.

Company details:
Founders:
Deborah Palacios, Yanir Calisar
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Tuvis
Industries:
CRM, Customer Service, Direct Sales, Enterprise Software, Internet, SaaS, Sales, Software, Technical Support
Latest funding:
$11,000,000
Seed
23 November 2021
Total funding:
$11,000,000
Investors
GTMfund, Zeev Ventures, Base Partners, Sergio Fogel

Zesty.co

By making their cloud infrastructure more dynamic, Zesty enables businesses to better respond to shifting business demands. Zesty provides options for computing, block storage, and Kubernetes, and it expands resources autonomously to meet application demands instantly. DevOps teams are able to reduce cloud expenses, maintain flawless app performance, ease the burden of maintaining infrastructure, and fully exploit the actual flexibility of the cloud thanks to this.

Company details:
Founders:
Alexey Baikov, Maxim Melamedov
Founded:
2019
Based in:
Tel Aviv, Tel Aviv, Israel
Website:
Zesty.co
Industries:
Big Data, Cloud Infrastructure, Cloud Management, Information Technology, SaaS
Latest funding:
$75,000,000
Series B
13 September 2022
Total funding:
$117,200,000
Investors
Samsung NEXT, Sapphire Ventures, S Capital, B Capital Group, Next47

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